Who built this
- Co-founded Placement House, helping producers connect with artists and land placements through virtual studio events, branding and marketing.
- Hosted live sessions where producers played their beats directly for artists. Real songs and real relationships came out of them.
- Marketing for billion-dollar companies including Nike, Rippling and Turo.
Artists I've put producers in front of
QuavoLoe Shimmy
FattMackYTB FattPradaBagShawty
Why I built this
In The Room puts your beats in front of artists while they're actually listening. No cold DMs, no waiting on replies, no wondering if anyone even pressed play.
You play your best work live, see the reaction in real time, and meet the artists, engineers and A&Rs who can actually move your music.
I know the other side of it. I used to think my beats weren't good enough, so I made more and sent more DMs that never got answered.
The beats were fine. They just weren't in the right room. That's the whole game.
This past year I've helped producers get their beats in front of major artists, and multiple songs were recorded on their beats. Every session is run the way I'd want it as a producer: fair, organized and built around the artist hearing your best work.